Honda Australia has officially axed the Jazz light car, with confirmation that the new-generation version revealed at last year’s Tokyo motor show will not make it to local showrooms.
In wide-sweeping changes rolling out to Honda Australia’s business over the next 15 months, the brand will move to an ‘agency’ business model instead of using dealers.
Other changes outlined by the brand include a streamlined product line-up, sans the Jazz light car.
“Due to the challenges in the light hatch segment, Honda Australia will not be offering the next-generation Jazz,” it said in a release.
“For Australia, Jazz will be retired in early 2021.”
The Jazz follows its mechanically related City, which was announced to be discontinued late last year with stock expected to run dry in 2020.
Last year Honda sold 5263 examples of its Jazz, accounting for 8.7 per cent of the sub-$25,000 light-car market, and outselling the MG3 (4017), Renault Clio (814), Skoda Fabia (645) and Suzuki Baleno (2277).
Honda will instead rely on the CR-V, HR-V and Civic line-ups, which make up over 80 per cent of the brand’s volume, and will also have “a greater focus on higher-level grades” including the Civic Type R.
However, Honda is yet to comment on the status of the NSX supercar, with the model selling in extremely low numbers due to its $420,000 before on-road costs pricetag.
Current vehicles are sourced from the UK, USA, Japan and Thailand, but Honda said it is reviewing its strategy and could implement changes in line with current business realities.
Honda Australia will also continue with its plans to introduce a hybrid version of each model in the near future.
Article Source: Cars Guide MagazineMarch 24, 2020 9:01 am