BMW has sold more M cars than Mercedes has sold AMG vehicles in 2019, taking top honours with 135,829 units compared to 132,136.
Both brands however, enjoyed double-digit growth in their go-fast divisions, with M cars jumping 32.2 per cent and AMG leaping 11.8 per cent ahead of their respective year-end tallies in 2018.
In Australia however, Mercedes-AMG moved around 6077 units compared to BMW M’s 4288 total, representing around 19 and 18.4 per cent of overall sales respectively.
BMW M boss Markus Flasch said: “We are very proud of the fact that we have been able to acquire market leadership in the performance/high-performance automobile segment for the first time in the almost 50 years of the company’s history.
“This success is the result of a continuous growth strategy and shows how much BMW M, the authentic character of our products and the unique driving experience inspire performance-orientated customers all over the globe,” he said.
This year BMW will expand its M portfolio further with the M8 Gran Coupe and the reveal of the new-generation M3 sedan and M4 coupe.
Article Source: Cars Guide MagazineJanuary 20, 2020 9:01 am